It should come as no surprise that donors want assurance that organizations know—and are grateful for—who they are as people (not as wallets). Why would a donor continue to support an organization that can’t even get their name right?

It is always a delight when a writer seems to be speaking directly to me, as was the case this morning while skimming a blog and being struck that no truer words have ever been uttered: Self-control and babka do not coexist. Though I'd never attempted my own babka--the baking of which is deemed "no casual undertaking" by NYT Cooking. Why does the challenge intimidate me?